Every week people ask me, “Jenn, what should I blog about?” Well, here are some ideas to get you going:
- Blog about real life stories. People love to connect with other people, so keep it real.
- Blog about FAQ. No one knows your business like you do. So address one FAQ at a time and offer your expert opinion.
- If you see an article that supports your industry, blog about it. Make sure you give credit to the original writer and then add your own story to it. A good way to find articles about your industry is to set up “Google Alerts” and you will receive a daily email about the topics you want to hear more about.
- When you are writing, direct your message to the type of client you want to attract. Are you writing to business owners or customers?
- Use good content. Remember, it is always about content.
Jennifer Hampton, CEO, Superior Virtual Services
